The surge is fading
01The post–October 7 surge in engagement is already fading, fastest among the least connected.
Funders have heard a hundred versions of “engage the next generation.”
Finally, the big idea the Jewish world has been waiting for.
JLife is the Jewish world’s missing infrastructure. Not another program or campaign, but one personalized home for Jewish life.
The problem is real· Participation
Jewish pride is strong. Participation is not.
Outdated delivery
02Young Jews aren’t rejecting Judaism. They’re rejecting how it reaches them.
79%rarely or never take part in Jewish lifeJim Joseph Foundation research
Defense over celebration
03Antisemitism is pulling the community’s energy toward defense instead of celebration.
Membership matters less
04Formal membership matters less than it used to. Cost, location and membership expectations keep people out.
The data is siloed
The Jewish journey, disconnected.
Every stage starts over with a new account, and nobody hands you on to the next. Each organization holds its own piece of the story, and none of them can see the whole person.
PreschoolAge 3New account
New accountDay school and campAge 8
HillelAge 19New account
New accountIsrael tripAge 21
Couples tripAge 29New account
New accountHeritage tripAge 34
FederationAge 40New account
No visibilityNo hand-offsStarting over
Up close
The hand-off that never happens.
When Maya moves from Hillel to her Israel trip, nothing comes with her. She starts from zero.
HillelMember record
Maya RosenMember since 2019
Shabbat dinners12
Leadership programCompleted
InterestsIsrael, community
Her data
Israel tripNew applicant
?
Who is this?No history, no context
Full name
Email
Starting from zero
Money is going to the wrong place· Capital vs. engagement
Most funding goes to buildings. The need is digital.
Where the money goesBuildings and capital
Where the need isDigital engagement
A building with no one in it is a monument, not a community.
This is the right lever· Infrastructure
The Jewish world’s missing infrastructure. Not another program.
For you
Shabbat dinner near you
Parsha in a minute
SmartPray, 15 minutesOne home for Jewish life, and a flywheel that builds a weekly habit.
The JLifeflywheela weekly habit
01Discoveronline
02Participateoffline
03Returndigitally
04Go deeperover time
The answer
One identity that connects the whole community.
Login with JLife Passport: one tap into any partner. No one starts over.
Learn more about JLife PassportIsrael trips
Your Federation
Campus life
JCC
Local synagogues
Learning
Shabbat dinners
Camps
Sign in with JLife Passport
Verified: phone + government ID
Your data
Data flows both ways,
only with user consent
You decide what moves, in either direction, and can revoke it anytime.
JLifeOrg
Your profileWhat you choose to share when you sign in.
OrgJLife
Your activity and milestonesTrips, programs completed, Jewish moments.
Your trips completedIsrael, summer 2019
Your trip communityGreater Miami
Don’t allowAllow
You can revoke this anytime in your Passport.
The vision· Tightening the structure
JLife strengthens by tightening the bonds between organizations and individuals.
TodayConnected in name, not in practice
On platformOrganizations and people begin to link
TightenedOne structure, holding under pressure
• Community intelligence · What we read
No other platform tracks what people actually do.
What they are doing
What they watchVideos, reels and lectures.
What they listen toMusic and podcasts.
What they attendEvents, classes and gatherings.
What they learnJourneys, modules and texts.
How they praySiddur, Tefilah and Capsules.
Milestones they reachBar and bat mitzvahs, trips, programs completed.Shared by JLife Passport partners
And who is doing it
Community & organizationAge & life stageObservanceGeographyNew vs. returning
The signalsDiscoveringParticipatingSharingTrending
Anonymized and secure.Every insight is reported at the group level, never about an individual. Personal data stays private and protected.
Group-level only
No individual profiles
Securely stored
JLife Community Intelligence
Community overviewLast 90 daysAll organizationsIllustrative data
Active participants24,180
Returning61%
New people reached3,420
Organizations128
The first map of Jewish lifeAnonymized · group level, never individuals
Families, high activity
What they’re doing
Watch
Listen
Attend
Learn
Pray
Who is doing it: age and life stage
Students 18%Young prof. 27%Families 31%50+ 24%
New vs. returning61% returning · 25% new this quarter
Signals
TrendingPurim content is up this week
Discovering“What is Shabbat?” searches rising
ParticipatingFamily events filling fastest
Sharing“Challah in 60 seconds” shared most
Every dollar, traceable.
See exactly how your funding moves from infrastructure to engagement to stronger Jewish identity, and reduced drift.
InfrastructureOne shared platform for the whole community
EngagementPeople discovering, participating and returning
Stronger identityDeeper Jewish identity and reduced drift
Quarterly reportEvery quarter
What funders receive
- Participation
- Reach
- Retention
- New people reached
Traction· Live markets
JLife Community has already proven market-scale adoption.
370kEvent registrations
100kUnique registrants
11kEvents hosted
$4.7MTransaction volume
Across seven live markets today, each a community now positioned to receive JLife for free.
Live in seven markets, and growing.
Every live community gets the full JLife platform free.
Live todayAnn ArborCincinnatiDetroitMiamiMontrealStamfordWashington DC
Coming soon
ColumbusBroward
LOGOEvery market is a Jewish Federation, a trusted, established hub for its community.
Flagship market
LOGOGreater Miami Jewish Federation
130k+Jewish people served
#1Fastest-growing communities
CEO Scott Kaufman is committed to full adoption of JLife & JLife Community, a model for other large cities to follow.
30content partners live25 more coming
400+artists and creators on the platform
Partnering with
Jewish Student Union (JSU)Elevate
The ask· Join the lead funder
Join The Kasirer Foundation as a lead funder
A multi-year commitment to the Jewish world’s missing infrastructure. Choose the role that matches your mandate.
Core
The global viewFund the platform and the network as a whole.
Local
Your own communityBring JLife to the community you care about most.
Initiative
One area of the missionFocus on the part of the mission that fits your mandate.
Let’s talk about where you fit.Write to us at info@jlife.app
Start a conversation